Manila, Philippines (September 2, 2026) — In a country known for its warm smiles, love for coffee, and sweet merienda traditions, usmile believes that healthier oral habits should be part of everyday Filipino life. Guided by its "Prevention Over Treatment" philosophy, the global professional oral care brand introduces its science-backed solutions designed for modern lifestyles.
"Oral care
should be proactive. By combining science-backed innovation with user-friendly
products, we hope to make preventive oral care a lasting habit for
Filipinos," said Dr. Jitao Liu, usmile Chief R&D Scientist.
Here are usmile’s
specialized solutions designed to meet different oral care needs and
lifestyles:
- Optical White 2.0 “Purple Corrector”: Instant Whitening
Leading the lineup
is the Optical White Toothpaste, usmile's flagship whitening toothpaste for
Filipinos who enjoy weekend café hopping or are always ready for spontaneous
selfies. Powered by advanced stain-dissolving technology, its purple
color-correcting formula effectively whitens teeth and helps maintain a
brighter smile for up to 16 hours, making it ideal for busy days that stretch
from morning coffee to evening celebrations.
Designed for
everyday comfort, Optical White 2.0 is also alcohol-free, bleach-free, and
mineral oil-free, enhancing brightness in a gentler, daily-use whitening
routine. Users may see possible results with continuous use
A proven favorite
across Southeast Asia, Optical White Toothpaste has become the top-selling
toothpaste brand on TikTok Shop in the Philippines and has received massive
success in Malaysia, Thailand, and Indonesia.
- Fresh White Toothpaste: All-Day Fresh Breath
The Fresh White
Toothpaste, designed for Filipinos constantly on the go, acts as a perfume
for the mouth, eliminating odor-causing bacteria for all-day freshness. It
features zinc ions that target odor-causing bacteria, alongside 3D
microcapsules with enzymes and apple polyphenols that help neutralize bad
breath while leaving a fresh, fruity aftertaste.
Fresh White
provides up to 12 hours of fresh breath for lasting confidence throughout the
day. It is available in three variants: Frosted Camellia, Juicy Grape, and
Jasmine Tea.
- Repair White Toothpaste: Cavity Protection, Stain Removal, Enamel
Repair
usmile’s Repair
White Toothpaste offers a smarter approach to whitening. It uses a safe, water-free whitening technology with fluor-calcium phosphate compatibility that
protects tooth enamel and whitens teeth without harsh bleaching.
Its formula is
powered by triple bio-enzymes that deliver up to 2.5 times stain enzymolysis,
which breaks down stubborn stains more efficiently. By combining effective stain
removal with enamel-friendly care, Repair White makes it easier for Filipinos
to enjoy their favorite merienda treats while maintaining a healthier,
more confident smile.
- Strength White Toothpaste: Enamel Strength and Whitening
Completing the
toothpaste lineup is the Strength White Toothpaste, clinically formulated with
a 3-in-1 Pro Whitening System and 99% high-purity baking soda that gently
restores the teeth's natural whiteness. It helps regulate oral pH balance and
minimize enamel loss from acid erosion caused by daily food consumption. With
Maximum Enamel Guard, it also helps strengthen enamel while protecting teeth
against cavities, making it a reliable choice for long-term oral health.
Strength White
offers everyday protection that keeps up with Filipinos’ packed schedules,
snacking habits, and constant social interaction.
- Sonic Electric Toothbrush Y1S: Efficient, Comfortable Brushing
Topping off
usmile’s innovative dental lineup is the Y1S Electric Toothbrush, designed for
Filipinos who want a deeper clean at home. It removes up to 99.99% of plaque,
features an air-cushioning brush head for gentle gum protection, and comes in
an ergonomic Roman Column design for a more comfortable grip. It also offers up
to 365 days of battery life on a single charge.
The Y1S is also
recognized with the American Dental Association (ADA) Seal of Acceptance and
TÜV Rheinland, confirming that it is safe and effective for plaque removal.
With more than 10 million units sold worldwide, it brings trusted,
science-backed brushing technology to everyday oral care.
For more information, visit usmile's official stores on TikTok Shop and Shopee and follow its social media pages (TikTok | Facebook).








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