MY “BLINK-FOR-LIFE” Reaction to 𝐁𝐋𝐀𝐂𝐊𝐏𝐈𝐍𝐊’𝐬 “JUMP” | #BenchPaylaBlog

 

BLACKPINK, photo courtesy of YG Entertainment

Hey, this one's for you, Blink family. Even though I've been following BLACKPINK since their debut—can you believe that's been over ten years?—I still feel a rush whenever they release a new song. I was thus prepared—and thrilled, perhaps a little nostalgic as well—when I heard "𝕵𝖚𝖒𝖕," the first time it was released following a protracted three-year GG hiatus.

The Premiere Moment

They sang it live at the Deadline World Tour launch in Goyang, South Korea, on July 5. Imagine stadium lights, spectators screaming, and suddenly the beat hits. I had goosebumps as if we were all newborn Blinks again.

This Sound Has a Unique Hit

I hit play when the complete single came out on July 11. And those hard-style dance-pop beats, amazing. Instant adrenaline. Sharp and powerful, the chorus is designed to evoke a club or performance atmosphere. It's not subtle or gentle, and that's precisely why I found it so BLACKPINK.

It's Not Just About Energy

"𝕵𝖚𝖒𝖕" signifies a genuine reconnection. Every member—Jisoo, Lisa, Jennie, and Rose—had been traveling alone, pursuing acting, music, and other endeavors. However, even after some time away, this song reinforces their strength as a group and their harmony. Plus, it’s a monster on the charts. Topped the Billboard Global 200 and reigns across Southeast Asia and more. In South Korea, it grabbed eight music show wins. That’s domination. | -Wikipedia

Not everyone is crushing it, though

Not all fans are head-over-heels. Some think it ends too abruptly or lacks depth in the chorus, missing a memorable bridge. Still, others are all in—calling it a banger and praising its fresh energy. A few say it’s more like a fun club track than a full comeback sound, but hey—that’s exactly why it stands out. | From a random Reddit post

Final Thoughts

As a Blink in his 30s who has been stanning with the GG since "Boombayah" and "Whistle," "𝕵𝖚𝖒𝖕" was like reliving the electric energy of an old buddy. Although it's not flawless as others might say, for me it's unapologetically them, loud, and audacious. And that's more than sufficient for fans like myself.

So let's celebrate "𝕵𝖚𝖒𝖕" and hope it keeps us moving, remembering, and celebrating more than before. Praying and hoping to see them in the flesh this November in the Philippine Arena. Fingers-crossed!

Thanks for reading, and see you in the next one!

-BENCH

FULL LYRICS HERE from Genius Lyrics

BLACKPINK - 뛰어 (𝕵𝖚𝖒𝖕) (Romanized)

[Verse 1: Rosé, Jisoo]

I'm not that easy to tame

You should see me under these lights, all my tears turn to ice

That's the sweetest escape

Every time the feeling kicks in, I might stay through the night

[Pre-Chorus: Jennie, Lisa]
Bet you get it now
Rocked that, didn't I?
Chakgak haji ma, nuga nugunji, woah-oh-oh
Think you're running that?
Guess we gunnin' back
You know I walk it, yeah, I talk it
Nun gamgo, hana, dul, set (ttwieo)

[Chorus: Jennie, Rosé]
Ttwieo
Ttwieo
Ttwieo
Ttwieo
So come up with me, I'll take you high
That Prima donna, spice up your life
You know I got that shit that you like
So come up with me, run up, uh, jump (ttwieo)

[Post-Chorus: Lisa, Jisoo, Jennie]
Watch me runnin' up the place
I'm already stuntin' and my girls are on the way (ttwieo)
Watch me open up the place

Wanna see you bumpin', baby, bouncin' to the bass

[Verse 2: Lisa, Jennie]

Are you not entertained? (No)

I ain't gotta explain (No)

I'm with all of my sisters (Ah)

Got 'em going insane, yeah (Yeah)

You know we on a mission (Yeah)

All gas, no brakes, yeah (Woo, woo, woo)

Breaking out of the system

Breaking out of this cage, yeah

[Pre-Chorus: Rosé, Jisoo, Jennie]
Bet you get it now
Ate that, didn't I?
Sungan itji ma, nuga nugunji, oh-oh-oh
Think you runnin' that?
Guess we gunnin' back
You know I walk it, yeah, I talk it
Nun gamgo, hana, dul, set (ttwieo)

[Chorus: Jennie, Rosé]
Ttwi-ttwi-ttwieo
Ttwieo
Ttwieo
Ttwieo
So come up with me, I'll take you high
That Prima donna, spice up your life
You know I got that shit that you like

So come up with me, run up, uh, jump (ttwieo)

[Post-Chorus: Jisoo, Lisa, Jennie]

Watch me runnin' up the place

I'm already stuntin' and my girls are on the way (ttwieo)

Watch me open up the place

Wanna see you bumpin', baby, bouncin' to the bass

[Outro: Jennie]
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Ttwieo

Ttwieo